Celebrating a Double Win for HSBC & Ride Shotgun

A Double Win Worth Celebrating

We’re thrilled to share that our work with HSBC for the Global Investment Summit 2025 has earned a double win at The Lovie Awards. Taking home the People’s Choice Award and Bronze from the judging panel in Marketing, Advertising & PR: Best Event Activation Campaign.

The Lovies celebrate Europe’s most creative and impactful digital work, recognising projects that connect ideas, audiences and innovation across borders. This year’s win marks the second consecutive year we’ve partnered with HSBC on the Global Investment Summit, bringing together leaders, investors and innovators to shape the future of global growth.

Where Strategy Meets Connection

This year, we wanted to go beyond the event, creating content that connected people and strengthened HSBC’s position at the heart of global investment conversations. We went above and beyond to craft a joined-up experience that spoke to the entire audience journey.  From pre-event storytelling in Hong Kong, to on-the-ground content at the airport and across the city, through to the summit itself and post-event engagement.

Working side by side with HSBC’s brand and events teams, we built a joined-up content strategy that kept the conversation alive long after the final keynote. From high-impact films and modular creative to real-time storytelling and digital amplification, the campaign transformed the three-day summit into a year-round conversation.

Explore the full story in our HSBC Global Investment Summit case study, and go behind the scenes of the summit in our blog, From Studio to Summit.

This double win is a huge moment for our teams and partners, and a reminder of what joined-up thinking can deliver on a global stage. Safe to say, we’re celebrating this one.