Enterprise Tech & B2B

We help B2B brands grow with joined-up strategy, intelligent creative and scalable production — all powered by insight and tech to deliver work that drives results.

In today’s marketing world, everyone wants more. Consumers expect more from brands, marketers demand more from agencies, and Ride Shotgun is here to deliver it all. We’re a creative content agency that crafts joined-up brand journeys, helping you achieve more than ever before.

Fast, agile, results-driven content… without losing the integrity of your brand

We give you more bang for your marketing buck, bridging the gap between a channel specialist and above the line agency. Whether it’s creating an immersive B2B experience or producing mass content at speed and scale, we have the agility and expertise you need to get results – quickly and efficiently.

Our 200+ strong team draws on our brand and strategy expertise to make sure our clients hit their targets while never losing the integrity of their brand.

Let’s make your B2B brand stand out

You only get one chance to make a first impression. Make it count. As an multi-award winning B2B agency, we have everything under one roof:

Strategy and messaging

  • B2B brand campaign strategy and planning
  • Messaging and copywriting
  • Brand stories and boilerplates
  • Persona and customer journey insights

Creative and design

  • Brand design, collateral and templates
  • B2B content, social and digital
  • Conference and event branding
  • Experiential trade event design

Campaigns and activation

  • Account based marketing
  • Integrated campaigns and activations
  • B2B event activation: Campaign, PR and launch hype videos
  • Photography, video, CGI and out-of-home campaigns

Digital and immersive experiences

  • Bespoke immersive experiences
  • Training videos (AR, VR, and XR)
  • Bespoke sales enablement tools
  • ROI calculators and interactive B2B tools

and much more…

Risk less. Innovate more.

Your business might have the best tools and products, but prompting them with purpose and clarity is what counts. That’s where we can help.

Take HSBC AI Markets: a pioneering platform in trading innovation that needed to stand out in a competitive landscape. The challenge? To simplify a complex, cutting-edge concept for clients and internal teams, reinforcing HSBC’s position as a trusted innovator.

Turn complexity into clarity

We crafted the core proposition, “Enhance your perspective with AI Markets,” and translated it into a visually striking, multichannel campaign. The look and feel of the campaign was inspired by AI-generated imagery, showcasing how HSBC AI Markets simplifies complex data.

Applied to a landing page, pitchbook, primer film, and social cut-downs, it visually conveyed the transformative capabilities. The result? A clear narrative that cut through the noise, showcasing HSBC AI Markets as the future of trading.

Whether it’s AI, blockchain, or the next big leap, we help brands rise above the buzzwords with bold, engaging creative solutions tailored to your brand.

Elevate everyday excellence

B2B marketing doesn’t have to be boring. Whether it’s ABM campaigns, trade events, or day-to-day content, we turn the ordinary into opportunities to engage and convert.

From crafting bespoke digital experiences to delivering standout event collateral, we’re here to boost your brand’s visibility and sales. For example, we turned a simple mailer for Oracle Netsuite into a 720% ROI and brought HSBC’s Global Investment Summit to life with world-class creative seen by thousands across the globe.

In fact, HSBC’s Global Investment Summit achieved a 940% boost in brand sentiment, 100M+ total reach, and 1.5M+ earned reach, becoming LinkedIn’s #1 event hashtag outside Hong Kong.

Thought leadership? Whitepapers, infographics, and immersive AR/VR experiences are just the beginning. We don’t just check boxes, we create connections, drive results, and make your B2B marketing unforgettable.

B2B sales enablement tools

Empower your B2B sales teams with the skills, tools, and confidence to convert more leads into loyal customers. Whether it’s intuitive ROI calculators or tailored digital resources to specialist sales training, we design bespoke solutions to boost performance, reduce lead-burn, and drive sustainable growth.

For example, for Intuit we sky-rocketed customer satisfaction, loyalty and retention with a game-changing integrated digital learning platform.

Whatever your sales challenge, we’ll create results-driven solutions that set your team up for long-term success.

Ready to level up your B2B brand?

Let’s strengthen those connections, drive loyalty, and achieve measurable growth together. Our motto? Joined up brand journeys. This guarantees a unified brand experience across all channels. Whatever your B2B goals, let’s make it happen.

Don’t just take our word for it…

We have the power and might of an award-winning creative team, plus creative hubs across the UK, Europe, Asia, and the West and East coast of America giving you 20/24 hour round the clock service. Delivering top-tier creative content for both local and global brands? That’s us.

Don’t just take our word for it. Here’s what some of our clients had to say:

Ride Shotgun have grown into a truly strategic partner and one of our key agencies. Their approach combines a refreshingly can-do attitude with a willingness to challenge and ask the right – and often the hardest – questions, whilst keeping the discussion moving…

Head of Marketing Strategy, Global Business Banking

They thoroughly interrogate the brief to fully understand our requirements and deliver a high quality solution. Would fully recommend.

Senior Marketing Manager and Sustainability Leader, Global Marketing

Ride Shotgun are reliable partners, often delivering quality work at short notice but also with fresh thinking and constructive challenges back to us.

Regional Head of B2B Marketing, Asia-Pacific